Prepaid Cards

Parago pioneered the use of branded prepaid cards for consumer incentives such as rebates, refunds, and referral promotions - and now issue millions a year for consumer, sales, channel and employee programs alike. Prepaid cards are better than cash for the new generation of reward recipients. Durable. Convenient. Designed for customers connected and on the go.

A prepaid card is a debit card that, instead of being linked to an individual’s checking account, is typically loaded with a pre-determined dollar amount. In some cases, it can also be reloaded to extend the value of a promotion.

Preferred by consumers

Prepaid cards are the flexible, cost-effective, and fully-branded way to distribute cash rewards to your participants. And they provide multiple avenues to extend the relationship through email, text message, website and ongoing promotions. While prepaid cards can be used at any merchant accepting the network branded debit cards, they incent customers to drive spend back to your business or to your partners. You collect valuable marketing intelligence based on aggregate usage, providing demographic insights and possible partnership opportunities.

According to a recent Parago survey:

  • Consumers cited spending flexibility, ease of use, and convenience as the top reasons they prefer prepaid cards.
  • An overwhelming majority of customers rated their overall experience with prepaid cards as “satisfied” to “delighted.”

Choose a Branded Prepaid Card as the cash distribution method for:

  • Refund payments
  • Sales or channel incentives
  • Employee incentives
  • New account activation rewards
  • Product and service promotions
  • Rebate funds distribution
  • Sweepstakes prize distribution
  • Customer loyalty and retention incentives
  • Contract or service renewals
  • Referral programs

Flexibility and simplicity are built in 

Your prepaid card program can be designed for one-time redemption, or reloadable for recurring use. They’re fully customizable, issued easily and support the dollar amount you choose. Participants love the convenience. And you’ll love the control.

  • Keep dollars flowing back into your business
  • Built-in fraud control, with electronic tracking
  • Card balances can be obtained online or by phone in seconds
  • Full periodic activity reports show aggregate spend statistics

Prepaid cards are fully branded with your company's logo and design – with each use, it acts as a "pocket billboard" to reinforce your brand. You can even create a special branded card for special marketing or seasonal promotions.

  • Card is fully branded with your artwork, copy and tagline
  • All supporting materials (envelopes, inserts, etc.) can be fully branded to match the look, feel, and messaging of your company communications
  • Card is customizable for special promotions
  • Generic, lower-cost options are available